PHARRELL’S NEW ADIDAS PROJECT

Pharrell Williams is taking his business with Adidas Originals to the another level. The producer/singer/designer is beginning a colorful sneaker and apparel collection, “Hu,” in association with the brand.  “Hu is short for human – person, human race, mankind,” said Pharrell. said Pharrell. “But Hu, itself is also a reference to color. As individuals, we all have different shading , we as a whole have a shading. We as a whole look changed, we as a whole talk diverse dialects, yet we’re all associated.” The 19-piece debut accumulation is expected out on Sept. 29 on Adidas’ site and in stores. “Hu” goes ahead the heels of Alexander Wang’s astonishment accumulation with Adidas, which was declared at New York Fashion Week prior this month.